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SGH | Totebags
Art Direction, Graphic Design
This project for Sunglass Hut involved designing a series of tote bags for the French market, with a playful twist on the iconic Mona Lisa.
The visuals merged classic art with modern style, portraying Mona Lisa wearing trendy sunglasses, reimagined in bold pop-art colors.
The studio handled both the visual concept and the production of the tote bags, ensuring the final product matched the brand's fashionable and sophisticated aesthetic.
The tote bags were designed to resonate with an audience appreciative of art, fashion, and a sense of humor, perfectly aligning with Sunglass Hut's identity.
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